Thursday, 6 December 2018

Breast Localization Wire Market Growth Opportunity, Technological Trends and Forecast Analysis 2025


7th Dec 2018 - The Breast Localization Wire Market is expected to witness lucrative growth on account of the increasing demand of diagnostic and screening techniques for detecting breast cancer. Breast cancer is one of the common cancer type by which women are affected worldwide and thus represents more than a quarter of all cancer deaths in women. It is the major cause of mortality in women worldwide. The market is divided into ultrasound, mammography, MRI, and others (thermography and PET). However, contemporarily digital mammography considered as a standard technique for screening breast cancer mainly due to time taken for the procedure, cost, sensitivity in conducting tests, and expertise required in carrying out the procedure. It is a technique to detect breast tissues that are present with malignant tumor. Malignant tumor is cancerous and is primarily made up of cells that grow out of control. Mammography uses low energy X-rays to screen the early detection of breast cancer, thus making it an important tool for the cure.

Breast localization needle


Growing awareness, and increase in the number of aged females are few factors that are expected to fuel the market growth over the forecasted period. Globally, countries that constitutes to have highest breast cancer cases out of 100,000 women are Belgium, Denmark, France, Israel, Iceland, Ireland, Uruguay, Finland, the UK, Australia, Canada, Luxembourg, New Zealand, and the US. Key market drivers that propel the growth of digital mammography are high prevalence of breast cancer, parallel rise in mammograms, growing significance of systematic early detection, rise in popularity of 3D mammography, and prominence of computer aided detection (CAD). Changing lifestyle, government sponsored cancer-screening campaigns, growing medical tourism, and increasing digitalization of radiology equipment are few other reasons that are projected to grow the market by 2022.

Continuous innovation and technological advancement make important factors for improving performance that increases utility of digital mammography equipment. These reasons have helped users to minimize radiation prescription without affecting image quality. Other advancement that includes hybrid imaging which help in creating anatomical images for efficient image analysis is expected to grow market in the forecasted period. The growing popularity of 3-D mammography, owing to its high level of accuracy, and better screening sensitivity, is expected to fuel the market growth. Other similar technologies are contrast- enhanced mammography, new algorithms for CAD C-View 2D, and breast tom synthesis.

Market segment by Type, the product can be split into
  • Double Barb Breast Localization Wire
  • Single Barb Breast Localization Wire
Market segment by Application, Breast Localization Wire can be split into
  • Hospital
  • Research Institutions
The digital mammography market is segmented by type into screening mammography and diagnostic mammography. Screening mammography is primarily used in cases where women have no early symptoms and need physical interpretation. Thus, here early detection of breast cancer becomes utmost important and is usually done using the X-ray. Diagnostic mammography is conducted after the initial sign of breast cancer such as skin thickening, pain, nipple discharge, and change in breast shape or size.


The market is segmented by technology into film screen and digital. Screen film mammography (SFM) uses high spatial resolution for producing cancer images. Digital mammography uses photons that are converted to light and pass through a device to produce display on a monitor. Primarily electronic x-ray detectors are used in digital mammography and film cassettes are used in screen film mammography.

The market is segmented by region into North America, Latin America, Europe, Asia Pacific, and Middle East. The North American region is accounted for highest market share due to the high prevalence of breast cancer, and technical advancements in the diagnostic imaging field. Particularly the US has the market share of more than one third which is mainly because of the increasing awareness of early stage cancer detection and improved healthcare facilities. The Europe region is also accounted for high market share mainly due to the high patient awareness and growing number of breast cancer patients. These regions are expected to witness similar market growth trend over the forecasted period.

The Asia Pacific is projected to report fastest growth in the next seven years mainly due to the increasing government spending in campaigning about early detection of breast cancer, and increasing technological advancements. Particularly countries such as India, China, Japan, Singapore and Russia, are expected to account for highest market share in the region by 2022. This is primarily due to the increasing patients of breast cancer, and increasing investments in diagnostic & screening techniques. Middle East region is relatively new in adopting the technology and thus reports to have high potential markets. Key players in the digital mammography market are GE Healthcare, IMS (Internazaional Medico Scientifica) srl, Hologic Inc., Planmed Oy, Toshiba Medical Systems, Siemens Healthcare, and Koninklijke Philips N.V.

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